CREATIVE PERSPECTIVES IN EXHIBITION DESIGN IN VIETNAM

Don’t think that merely having an exhibition booth is enough to attract customers. At VIETFOOD & BEVERAGE – PROPACK 2023, you need more than just a standard booth. Harness your creative thinking to design an impressive exhibition booth with the best unit of exhibition design in Vietnam.

INTRODUCTION

Following the resounding success of the exhibition in Ho Chi Minh City, supported by the Ministry of Agriculture and Rural Development, trade promotion organizations both domestically and internationally, the leading event in the Food & Beverage industry will take place in Hanoi from November 8th to 11th, 2023, at the ICE Exhibition Center – 91 Tran Hung Dao, Hoan Kiem, Hanoi.

With a total exhibition area of 4,500 square meters, the exhibition will feature 250 booths from 200 businesses hailing from Taiwan, Denmark, South Korea, Thailand, China, Australia, Vietnam, and more. The event will showcase thousands of high-quality food products, new and unique beverage flavors, cutting-edge food processing technology equipment, and a wide array of food additives and ingredients.

The exhibition will encompass diverse product categories: Food, Agriculture & Aquaculture, Beverages, Nutritional Foods – Medicinal Foods, Ingredients – Food Additives, Machinery & Equipment for Food Production, Packaging, and Preservation.

CREATIVE PERSPECTIVES IN EXHIBITION DESIGN

Exhibition booth design is not just about displaying products; it’s an opportunity to showcase the creativity and uniqueness of your brand to the audience. Creative perspectives in exhibition booth design can be the deciding factor in your success. It’s the line between capturing the attention of customers and getting lost in the crowd. Below, we will explore ways to create creative perspectives in exhibition booth design.

1. Utilize Unique Designs for Your Booth

Consider using unique designs for your booth. This may involve creating unconventional spatial configurations for your booth:

• Asymmetrical structures
• Structures resembling buildings
• Artistic booth design

2. Combine Visually Appealing Elements

Visual elements, including color, objects, and lighting, are essential in defining the focal points of your booth. Harmoniously combining these elements can make your booth stand out among competitors.

3. Incorporate Interactive Backgrounds

Interactive backdrops or touchscreen displays can make your booth more engaging. Customers can interact with your booth by playing games, testing products, or engaging directly with digital content.

4. Create Outdoor Spaces

If conditions permit, you can set up an outdoor or unique outdoor booth area. Use natural landscapes and outdoor furnishings to create an inviting customer environment.

5. Employ Multi-Dimensional Designs

3D space designs or multi-dimensional exhibition rooms can make your booth exciting and surprising. Customers will feel like they are embarking on an adventure.

6. Embrace Modern Technology

Leverage technology such as virtual images, virtual reality (VR), or augmented reality (AR) to create interactive and exciting experiences. This can help you create a modern and

7. Blend Art and Products

Booth design can be an opportunity to blend art and products. Use unique artworks or decorations to highlight your products.

8. Create a Chill-out Space

If possible, create a relaxation area within your booth with seating and an open space. This can make your booth more friendly and appealing to customers.

9. Establish a Selfie Corner

Customers often want to share their experiences on social media. Creating an interesting and fun selfie corner in your booth can help you gain free advertising through shared photos.

Use these suggestions to infuse creativity into your exhibition booth design and create a memorable experience for your customers. The exhibition market demands uniqueness and creativity to make an impression, and employing creative perspectives can help you achieve that goal.

CHOOSING THE RIGHT CREATIVE CONSTRUCTION PARTNER FOR YOUR EXHIBITION DESIGN

Incorporating creative elements into exhibition booth design is not easy. You need to find a professional construction partner to support your booth design. Let SDragon be the exhibition booth construction partner for you at VIETFOOD & BEVERAGE – PROPACK 2023. With years of experience in exhibition booth design and construction, we are the ideal partner for you.

Why Choose Us?

Outstanding Creativity: Our design and creative team constantly innovates, generating unique and interactive ideas to make your booth stand out.

Real-World Experience: We have successfully constructed exhibition booths for various industries, understanding the specific needs and challenges you face.

Attention to Detail: We pay attention to every small detail to ensure your booth is perfect, from technical structure to aesthetic decor.

Best Value: We are committed to providing the best value for your budget, offering cost-effective solutions without compromising on quality.

Comprehensive Service: We not only construct but also support you in managing and operating your booth throughout the exhibition.

The food and packaging industry demands attraction, novelty, and creativity. Prepare well to captivate discerning visitors at VIETFOOD & BEVERAGE – PROPACK 2023.

Contact Information:

SDragon Vietnam Co., Ltd.

Address: Ba Dinh Building, 19 Le Thanh Nghi Street, Bach Mai Ward, Hai Ba Trung District, Hanoi | 283 Nguyen Thien Thuat, Ward 1, District 3, Ho Chi Minh City

Phone: (+84) 24 62888396 (Hanoi) | (+84) 28 3930 6105 (Ho Chi Minh City) | (+84) 97 505 9989 (Hotline)

Email: maianh@sdragon.com.vn

Website: www.sdragon.com.vn