Minimalist exhibition booth is a simple yet effective solution for brands at trade shows. So, how to implement it at the Vietnam Defence Expo? Here are some recommendations from SDragon – professional exhibition stand builders vietnam.
Vietnam Defence Expo is held from 19 – 22/12/2024 at Gia Lâm Airport, Hà Nội. In just about two weeks, the public will have the opportunity to take a close look at the most sophisticated defense systems from more than 50 countries.
The process of constructing minimalist booths is often viewed as cutting as many structures as you can. This misunderstanding leads to the severe lack of functions in the booth.
For professional exhibition stand builders vietnam, constructing minimalist booths takes more than that. A minimalist booth should fulfill these following criterias:
One cannot talk about minimalist style without mentioning simplicity. One of the goals of this style is to remove excessive factors. Therefore, the design elements in a minimalist structure are also fewer than in others. This is why minimalist booths appear to be much simpler in the visitors’ perception.
Even though minimalist booths seem not to be as complex as other designs, their usability is not inferior by any means. Basic functions of an exhibition booth such as displaying products, welcoming visitors,… are still available. In other words, the core values of a booth are secured.
Minimalist style aims to enhance the ability to focus. To achieve this, the design layout has to be clear to avoid causing confusion. Visitors should know how to navigate a minimalist booth as soon as they enter, without the need for too many signs.
Quality over quantity is the motto when one wants to construct minimalist booths. By cutting unnecessary details, exhibitors would save more resources for truly distinctive structures. As a result, the booths are not only more durable, but also have special features that mesmerize visitors.
At Vietnam Defence Expo, constructing minimalist booths is recommended by professional exhibition stand builders vietnam due to the following reasons:
Light, flexible, precise, effective! These are the qualities people expect from defense systems displayed at Vietnam Defence Expo. They do not need a Michelangelo-level sculpture or a painting of Picasso’s caliber. Simply put, overcomplicated decorative elements do not mean much at a defense expo. With respect, who cares about Michelangelo or Picasso when they launch a missile?
Minimalist style, with its direct approach, therefore works very well for Vietnam Defence Expo booths. Its ability to lead visitors straight to the point would showcase the might of the displayed products right from the beginning.
Any budget cut is appreciated in the current challenging economy, even by large corporations. A minimalist design ensures that your money is not wasted on unnecessary constructions.
For the above reasons, it’s clear that businesses should consider adopting a minimalist booth for the Vietnam Defence Expo. But how can exhibition stand builders vietnam bring this style to life? Based on our experience, there are five key points to keep in mind:
As discussed earlier, one of the key features of a minimalist booth is clarity. This means that the booth’s space should be divided into distinct areas, each serving a specific purpose and avoiding ambiguity. For example, the product display zone should remain free from distracting elements, such as overly bright lights or loud audio.
Minimalist booths embrace basic shapes such as squares or triangles. The sharp lines of these shapes create a sense of flexibility and security to the booth. As a result, the mobile and credible nature of the equipment is highlighted.
Usually, there are a maximum of three colors in a minimalist design. These colors have low brightness and are highly contrasting to each other. For example, black and white are a common pair in minimalist structures.
The limited use of colors would complement the army theme at the Vietnam Defence Expo. You can apply the camouflage colors used by different armed forces when constructing exhibition booth. For example, dark green and white, or white and dark grey.
For exhibition booths at defense expo, you should not invest too much on decoration. Instead, upgrade the functionality. It not only creates the best experiences for visitors, but also highlights the technological aspect of your product.
You can enhance the booth’s functionality in two ways. Firstly, design the booth’s layout scientifically for optimized performance. Secondly, implement modern exhibition technologies, such as VR or touch screens.
To convey the power of the defense equipment, you need to create a “tough” look for your booth. Therefore, durable materials such as steel or aluminum should be selected. Also, don’t forget to polish the surface of these materials once everything is set up!
Hopefully the information in this article is useful for you when it comes to constructing exhibition booth at the Vietnam Defence Expo. If you need more consultants, contact SDragon – professional exhibition stand builders vietnam via the information below.
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Top 3 Technologies For Exhibition Booth At Vietnam Defence Expo – Exhibition Stand Builders Vietnam
SDragon Vietnam Co., Ltd.
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