Exhibition Booth Design Pricing for the 80th National Day Socio-Economic Achievement Exhibition

The Exhibition of Socio-Economic Achievements commemorating the 80th National Day of Vietnam is a prestigious national-level event that highlights the country’s remarkable progress over eight decades of development. This article provides a detailed overview of the associated costs, key factors influencing booth design pricing, and the latest reference price list. Depending on the booth size, materials used, level of creativity, and construction timeline, the trade fair booth design pricing currently ranges from approximately $120 to over $400. Meanwhile, turnkey exhibition booth design and construction costs can range from $600 to over $2,800 per booth.

1. The 80th National Day Socio-Economic Achievement Exhibition – A Golden Opportunity to Elevate Your Brand Presence

The 80th National Day Socio-Economic Achievement Exhibition is a prestigious, large-scale national event held from August 28 to September 6, 2025, at the National Exhibition and Convention Center in Hanoi, covering an expansive area of 260,000 square meters.

This grand exhibition retraces Vietnam’s 80-year journey of innovation and global integration through creative display spaces that blend traditional formats with cutting-edge technologies.

The event brings together ministries, local governments, domestic and international enterprises, international organizations, and media agencies, creating a dynamic, cross-sectoral, and cross-regional networking platform.

Key activities include:

• Showcasing achievements across key sectors: economy, culture, education, healthcare, science, defense, and more.
• Enterprise exhibition zones, introducing standout products, technologies, and innovative solutions.
• Interactive technology experiences such as 3D mapping, virtual reality (VR), artificial intelligence (AI), and digital exhibits.
• Specialized booths on private sector development, defense industry, law, innovation, and more.
• High-level leadership attendance, boosting visibility and credibility for participating businesses.
  

This exhibition is not only a comprehensive showcase of national accomplishments, but also a golden opportunity for businesses to promote their brands, build partnerships, and reinforce their strategic roles in Vietnam’s development journey.

Read more: National Exhibition on Socio-Economic Achievements For The 80th National Day | Make Your Mark At Historic Event

2. SDragon – A Top Choice to Optimize Your Exhibition Booth Design Cost

In today’s market, where booth design and construction costs are increasingly diverse and difficult to manage, choosing a reputable and professional contractor is a critical factor in ensuring a high return on investment. SDragon proudly stands as one of the leading exhibition stand builders in Vietnam, specializing in turnkey exhibition booth design and construction services. Trusted by hundreds of businesses for over a decade, SDragon continues to deliver impactful, cost-efficient, and creative booth solutions that elevate brand presence at every event.

2.1. Proven Experience at Large-scale Exhibitions

With over a decade of industry experience, SDragon has partnered with numerous prestigious domestic and international exhibitions such as Vietnam Expo, VietBuild, and VILOG.

More than just a contractor, SDragon deeply understands the full operational process, from working with organizers to meeting technical standards, safety regulations, material requirements, and construction timelines at each event.

This hands-on expertise allows SDragon to deliver exceptional value to partners and clients through:

• Tailored design consultations that align with each exhibition type and industry sector
• Optimized construction planning that minimizes unexpected costs and delays
• Fast, transparent, and realistic booth design pricing
• Effective on-site troubleshooting during setup and execution
  

This in-depth knowledge helps clients save time, reduce costs, and avoid common risks when working with less experienced exhibition stand builders in Vietnam. Choosing SDragon means choosing confidence, efficiency, and quality from concept to completion.

2.2. Turnkey Exhibition Booth Design and Construction Services

Unlike providers that offer only drawings or standalone construction services, SDragon delivers a fully integrated solution, including:

• Consulting on booth design concepts aligned with communication goals and budget
• Creating detailed 3D renderings for easy visualization
• Supplying materials, handling fabrication, and executing construction at its private workshop
• On-site installation and dismantling according to the exhibition timeline
• Support with printing, lighting setup, display screens, and exhibit items
  

This comprehensive turnkey exhibition booth design and construction service enables the business or institution to save time by avoiding coordination with multiple vendors. It also allows for better booth design cost control through an end-to-end process managed entirely by SDragon’s internal team. Additionally, SDragon offers flexible service packages tailored to different budget levels, ensuring that whether a business is setting up a small booth or a large-scale exhibition presence, the most optimized design solution is always provided. By partnering with trusted exhibition stand builders in Vietnam like SDragon, any organization can ensure an efficient, creative, and impactful exhibition experience.

2.3. Transparent and Detailed Exhibition Booth Design Pricing

One of the key reasons many clients continue to choose SDragon across multiple exhibitions is the company’s commitment to transparent and clearly itemized booth design pricing. Instead of offering vague lump-sum quotations, SDragon always provides a detailed pricing breakdown for each specific component, such as 2D and 3D concept design fees, construction materials, labor for assembly, transportation, and auxiliary services including lighting, electricity, and printing.

A typical exhibition booth design pricing table includes the following items:

Note: The above booth design cost estimates are for reference only. Actual pricing will depend on booth size, materials, design complexity, and implementation timeline.

In addition, SDragon offers flexible promotional packages for businesses participating in multiple booths, cross-industry zones, or early-bird registrations, ensuring optimal value within each organization’s budget.

3. Why Should Businesses Invest in an Impressive and Well-Designed Exhibition Booth?

At a national-scale event like the 80th National Day Socio-Economic Achievement Exhibition, having a professionally designed, creative, and distinctive exhibition booth is not just a basic requirement, it is a critical branding and communication strategy for any business or institution. Below are four key reasons why this exhibition should not be overlooked by forward-thinking organizations:

3.1. Showcasing Brand Image and Credibility

A well-designed trade show booth serves as the face of the business at the event. Thoughtfully planned layouts with consistent color schemes, clear messaging, and strong visual identity, help build trust among visitors, partners, and the media. In high-profile exhibitions with the participation of leading organizations, a professional and cohesive exhibition booth design plays a vital role in asserting brand reputation and market positioning.

3.2. Creating an Interactive Space for Direct Product and Service Experience

Unlike traditional advertising methods, a well-invested exhibition booth offers a unique opportunity for direct interaction between the brand and its audience. At the booth, the business can showcase products, demonstrate technologies, offer trial experiences, or create emotional engagement through immersive multimedia displays. A compelling booth is not just visually appealing, it is designed to activate real-time experiences, enhance customer engagement, and significantly boost brand recall and conversion rates.

3.3. Attracting Potential Customers and Partners

Among hundreds of booths at the exhibition, a distinctive and creative design quickly captures attention. Strategic use of lighting, structure, and visual concepts creates a crowd-pulling effect, encouraging visitors to stop, interact, and explore further. An impressive exhibition booth serves as the first touchpoint to engage potential customers, paving the way for sales opportunities, strategic partnerships, and future business reconnections after the event.

3.4. Expanding Networks and Establishing Strategic Partnerships

Major exhibitions often bring together government agencies, investors, trade promotion organizations, and businesses operating within the same sector. A professional exhibition booth sends a strong message about the organization’s capabilities, helping to make a lasting impression and increase the likelihood of forming long-term partnerships. Investing in turnkey exhibition booth design and construction is not merely a cost for visual branding, it is a strategic investment in a broader ecosystem of post-event business opportunities and connections.

4. Key Factors Influencing Booth Design Cost and Pricing

Booth design cost is not fixed at a universal rate, it varies based on multiple technical, aesthetic, and organizational factors. It is essential for each business to understand these variables in order to make informed decisions aligned with communication objectives and budget, while also comparing exhibition booth design pricing across service providers.

4.1. Booth Size

Booth size has a direct impact on both design and construction costs. Larger areas require more materials, longer construction time, and higher technical specifications.

Suggested common size ranges:

• 6m² – 9m²: Small booths, typically used in trade shows with limited budgets.
• 18m² – 27m²: Medium-sized booths, suitable for product displays and basic customer engagement.
• 36m² and above: Large booths capable of supporting independent design concepts, LED integration, live demos, and eye-catching features.

Example: A simple 9m² booth may cost around $600 – $1,000 USD, while a 36m² booth with premium aesthetics can exceed $2,000 USD, depending on materials, complexity, and timeline.

4.2. Materials Used

Material selection plays a crucial role in determining trade show booth design pricing. The choice between basic or premium materials can significantly affect overall costs.

Recommendation: If high-tech visual effects are not required, mid-range materials offer a balanced solution between booth design cost and exhibition impact.

4.3. Aesthetics and Creativity

Modern trade show booths are no longer designed solely for utility, they must also deliver strong visual impact and effectively convey the brand’s story. As such, the more creative the booth, the more time and technical skill are required for its design, directly influencing the overall exhibition booth design pricing.

Examples:

• Simple design: Based on pre-existing templates with only minor content adjustments. These are more affordable, typically ranging from $120 to $400 USD.
• Custom design: Unique concepts, bespoke structures, and scripted lighting arrangements usually start from $800 USD and up.

In addition, designs that integrate video displays, virtual reality (VR), or interactive models will incur additional costs based on the complexity of the technology and integration.

4.4. Construction Timeline

Time is cost. When a business places a last-minute order requiring the booth to be built within a short timeframe or constructed during off-hours or overnight shifts, booth design pricing often increases due to:

• Overtime labor and late-night staffing
• Additional costs for expedited logistics and specialized equipment rentals
• Higher technical risks due to limited time for testing and adjustments

In contrast, if the construction is scheduled at least three weeks in advance, a standardized and optimized process can significantly reduce turnkey exhibition booth design and construction costs.

4.5. Design & Construction Provider

The final and most decisive factor in determining whether exhibition booth design pricing is reasonable lies in the choice of service provider. Each provider offers different pricing structures depending on various internal capabilities and resources.

• Providers with limited experience may offer low initial quotes, but often lack technical expertise, leading to higher risks of design flaws or hidden costs.
• In contrast, reputable and professional exhibition stand builders in Vietnam with in-house technical teams and material stock can deliver turnkey exhibition booth design and construction solutions at optimized prices, while ensuring quality, timeliness, and peace of mind.

5. Common Additional Costs in Exhibition Booth Design and Construction

When receiving an exhibition booth design pricing proposal, most businesses focus on primary costs such as 3D concept design and construction. However, in reality, there are various unexpected costs that if not budgeted in advance can lead to challenges in financial control or delays in execution. Below are the most common additional expenses that businesses should anticipate:

5.1. Mandatory Service Fees from the Exhibition Organizer

These are fees not included in the booth design or construction quotations and are defined separately by the event organizer. Common types include:

• Electricity usage fees for lighting and display equipment
• Dedicated power supply fees for high-consumption machinery or demo activities
• Cleaning and booth maintenance fees, often calculated by booth area
• Construction supervision and safety inspection fees (especially when working with contractors not approved by the organizer)

These fees may be charged separately or calculated per square meter. Understanding these costs in advance allows for better budgeting.

5.2. Printing and Marketing Collateral

A professional exhibition booth requires supporting materials such as:

• Booth backdrops, standees, brand signage
• Catalogs, brochures, product leaflets, price sheets
• Giveaways and promotional items (gift boxes, paper bags, notebooks, etc.)

Depending on the materials, quantity, and print quality, costs may range from $100 to over $500 USD. These items are typically not included in the standard booth design quotation and may lead to overruns if content or files are not prepared in advance.

5.3. On-site Personnel for Booth Operations

An effective exhibition presence requires on-site staff, such as:

• Receptionists to welcome and guide visitors
• Product consultants or service presenters
• Technical staff to support equipment demonstrations or system operations

Staff costs are typically calculated by shift or per day. Rates range from $20 to $80 USD per person per day, and may be higher for personnel with English fluency, attractive appearance, or technical skills.

5.4. Off-Hour Transportation, Setup, and Dismantling

Large-scale exhibitions often enforce strict regulations on booth setup and teardown timing. Additional charges may apply in cases such as:

• Transporting booth materials from other provinces
• Performing setup or dismantling outside permitted hours (usually after 10:00 PM)
• Using heavy vehicles, cranes, or specialized equipment during peak hours

These costs typically cover extra labor, transportation, and logistical coordination, and are often overlooked by businesses unfamiliar with large exhibition operations.

5.5. Last-Minute Design or Content Changes

A common scenario involves businesses requesting design modifications or adding display items close to the execution deadline. These changes may result in:

• Additional fees for 3D rendering revisions
• Reprinting of materials, redesign of layout or content
• Extended construction time and increased labor costs
  

To control booth design cost effectively, it is advisable to finalize all content early and avoid major changes after design approval.

Important Notes for Businesses

To minimize unexpected costs, businesses should:

• Clearly define the scope of work with the contractor from the outset, including what is and is not included in the turnkey exhibition booth design and construction service
• Request a detailed itemized quotation covering design, materials, construction, printing, manpower, logistics, etc.
• Allocate an additional 10-15% contingency budget to manage unforeseen circumstances
• Limit major changes after the final design has been approved to maintain the original booth design pricing and avoid budget escalation

To mark this historic occasion, SDragon leads the way in incorporating smart technologies, ranging from virtual reality and eco-friendly materials to interactive digital platforms. Our mission is to elevate and distinguish each brand through exceptional exhibition booth design and construction for this national event, ensuring a memorable and impactful presence.

For a detailed quote and free consultation, contact:
Hotline: (+84) 97 505 9989
Email: maianh@sdragon.com.vn
Website: https://sdragon.com.vn/