GUIDELINES FOR PARTICIPATING VITM 2024 AND HOW TO HAVE PERFECT EXHIBITION DESIGN VIETNAM

If you are a new business or have never participated in an exhibition before, this article is for you! Here, SDragon will guide you through the most basic tasks needed when participating and designing an exhibition stand at VITM 2024 – Exhibition design Vietnam

VITM 2024 EVENT

Event Overview

The Vietnam International Travel Mart (VITM) is Vietnam’s leading international fair and has a regional stature, organized annually in April by the Vietnam Society of Travel Agents (VISTA). It is directed by the Vietnam Tourism Association and sponsored by the Ministry of Culture, Sports & Tourism.

With the theme: “Tourism – Green Transformation for Sustainable Development”, VITM Hanoi 2024 will introduce a new trend: Responsible tourism associated with environmental conservation for sustainable development. A variety of new, diverse, and rich tourism products suitable for the new demands of tourists will be introduced at the Fair. In addition, visitors will have many interesting experiences with promotional tour programs, discounted flight tickets, hotel rooms, and specialties from all over the country as well as participating countries at the Fair.

Detailed Information

Event name: Vietnam International Travel Mart – VITM Hanoi 2024

Theme: Tourism – Green Transformation for Sustainable Development

Date: 11 / 4 / 2024 – 14 / 4 / 2024

Location: Hanoi International Exhibition Center (I.C.E Hanoi) – 91 Tran Hung Dao, Hoan Kiem District, Hanoi, Vietnam

Opening hours: 08:30 – 18:00

Organizing bodies:

• Sponsoring agency: Ministry of Culture, Sports and Tourism
• Leading agency: Vietnam Tourism Association (VITA)
• Organizing unit: Vietnam Society of Travel Agents (VISTA)
• Coordinating agencies: Department of Tourism, Department of Culture, Sports and Tourism, and local Tourism Associations

Exhibitors:

• Travel agencies
• Tourism promotion agencies
• Hotels / resorts / tourists
• Tourism companies / airlines / transportation
• Tourism products & related services
• Tourism training institutions / Event organizations
• Tourist attractions / museums / destinations
• Traditional craft villages

GUIDELINES FOR PARTICIPATING VITM 2024 AND HOW TO HAVE PERFECT EXHIBITION DESIGN VIETNAM

To make a striking presence at VITM, SDragon will guide you on what needs to be done and prepared.

Step 1: Plan in detail for the exhibition

In the planning step, you need to identify related internal and external conditions.

Set organizational goals

First, set a goal for participating in the exhibition. This goal could be to increase your brand recognition, reach potential customers, develop a network of partners, etc. Although choosing a participation goal seems simple, it will influence and decide all the subsequent tasks you need to do. Therefore, goal setting needs to be taken seriously. After setting your goals, start planning your schedule, budget, and resources for the exhibition. The more detailed the plan, the higher the feasibility, making the design of the exhibition stand easier.

Understand event regulations

Additionally, you should refer to the regulations from the organizing committee along with the benefits you get from the event. At VITM, the organizing committee has relatively clear requirements for participating units. These regulations relate to the design and construction of your exhibition stand.

Refer to the construction regulations of exhibition stands at VITM 2024 HERE.

Step 2: Design the exhibition stand

Orientation and sketching

When starting the exhibition stand design process, orienting and sketching specific ideas for the stand is the first and most important step. With this task, you will base on the goals identified earlier, combined with the regulations set by the organizing committee. At VITM 2024, you can choose some specific types of stands.

Refer to the types of stands and register HERE.
For each type of stand, there are specific advantages and disadvantages. Depending on the financial ability and the target approach of the business, you need to carefully consider the choice.
Once you have chosen the type of stand, start sketching the exhibition stand design you desire. Basic information should include design style, colors, and other visual elements appropriate to the brand message you want to convey.

Choose a professional exhibition stand design and construction unit

Once you have enough orientation and ideas, seek a professional to realize those ideas. Choosing a professional exhibition stand design and construction unit is a key factor in the success of your stand at the fair. A partner with experience and credibility will not only help you realize your ideas creatively but also ensure the stand is built safely, with quality, and on time.

During the selection process, thoroughly research the reputation, portfolio, and feedback from previous clients of the units. Also, discussing the work process, ability to adhere to deadlines, and after-sales service is extremely important.

A professional unit will always be ready to advise and accompany you throughout the process from idea to completion of the stand, ensuring that all elements from the design to the construction of the exhibition stand meet the highest satisfaction from customers.

Step 3: Prepare and participate in the event

After having a professional exhibition stand construction unit implement your idea, you need thorough preparation and inspection before the important day. SDragon suggests the following checklist for you:

• Ensure that the construction process of the exhibition stand is completed and all design elements meet the plan. This includes checking electronic devices, lighting, and product display.
• Organize products and promotional materials: Arrange your products logically and accessibly. Promotional materials such as flyers, catalogues, and promotional gifts also need to be ready to distribute to visitors.
• Train the staff team: Ensure all staff understand the products, services, and exhibition participation goals of the company. They need to be trained on how to communicate and interact effectively with customers.

CHOOSING A PROFESSIONAL UNIT OF EXHIBITION DESIGN VIETNAM – SDRAGON AS YOUR PARTNER AT VITM

SDragon takes pride in its working motto “Dedicated – Professional – Creative”, committing to turn each stand into an artwork, attracting attention and making a strong impression on customers. When cooperating with SDragon, you will experience a transparent and efficient working process, from the idea orientation stage, sketching design, to the construction and completion of the stand.

Especially, SDragon not only focuses on aesthetic elements but also emphasizes practicality and convenience in each design, optimizing exhibition space and enhancing interaction with customers. With a long list of successful projects for many leading brands, SDragon is the exhibition design Vietnam partner you can trust to make a difference at VITM 2024, simultaneously enhancing your brand value in the eyes of customers and partners.

CONCLUSION

With our guidance, we hope you will not be confused when participating in the exhibition for the first time. By completing the basic steps above, along with a bit of creativity and experience from the exhibition stand construction unit, you can achieve success at the exhibition. Good luck!

Contact informations:

SDragon Vietnam Co., Ltd.

Addresses:

• Ba Dinh Building, No. 19 Le Thanh Nghi Street, Bach Mai Ward, Hai Ba Trung District, Hanoi |
• 283 Nguyen Thien Thuat, Ward 1, District 3, Ho Chi Minh City

Phone Numbers:

• Hanoi: (+84) 24 6288 8396
• Ho Chi Minh City: (+84) 28 3930 6105
• Hotline: (+84) 97 505 9989

Email: maianh@sdragon.com.vn

Website: www.sdragon.com.vn