Vietbuild HCM 2024 is all about innovation and creativity. Therefore, your exhibition booth should express the same spirit by being bold and refreshing. If you are wondering what is counted as “innovation”, check out these 4 latest trends in constructing exhibition booth. We promise they will elevate your booth greatly at Vietbuild HCM 2024.
Following the great success of Vietbuild HCM 2023, Vietbuild HCM 2024 returned with 800 businesses operating in the Construction Industry. In 4 days (June 26th to June 30th), 2200 exhibition booths will present the latest innovations in the industry.
A trending booth undoubtedly attracts more visitors than the old, boring one. Moreover, adapting the latest trends in your booth design will fortify your brand’s image as the “trailblazer” of the industry. Therefore, it’s important for you to have knowledge of these 4 trends in constructing exhibition booth:
Minimalist style focuses on efficiency and comprehensibility. The main features of this style are the clear separation of space, limitation of color palettes and condensed information. Overall, not a single element is redundant in minimalist booth design.
Minimalist style is most useful if you are short of budget. A few chairs, tables, your brand’s banner and voilà – your booth is ready. The key is to choose a simple yet impressive color mixture and prepare a good reception team.
Covid – 19 created a shift in humanity’s perspective about the way of life. It urges us to find harmony with nature and focus on more “real” values.
As a result, the industrial style with boring blocks and fancy yet unnecessary details is not appreciated. The futuristic designs will be inspired by nature. That means there will be more natural curves, more nature – imitated shapes and more plants in booth design.
Moreover, there are demands for more sustainable designs. Single – use booths belong to the past. Recycling exhibition booths is slowly becoming a standard for exhibition booth design units.
Remember how excited people were when the first Iphone was introduced? The new interactive technologies created the same effect when they are integrated in booth design. They stimulate your visitors with stunning visual and realistic experiences. Some of the interactive technologies you can consider are interactive screen, augmented reality and virtual reality.
Overwhelm your visitors with your brand essence. This requires great storytelling and incredible manipulation of space.
First, you have to craft an inspiring story to share with visitors. Sounds big, but it can be found in the most ordinary interaction between your brand and your customers. Were there any complaints from customers that motivated you to come up with the new product? How did your product improve the customers’ lives? The possibilities are endless.
Once you found your best selling story, present them with visual elements. The trick here is to create a multi – dimensional presentation. You should set up an overhead structure and carefully decorate the floor to match with your story’s theme.
Some of the mentioned trends may be complicated when it comes to planning and execution. If you ever need consultation in the process, SDragon would be delighted to help. Using our service, and you will receive:
SDragon’s team has planned and executed 1000 projects. In which, over 90% of the customers highly appreciated our work. We can deliver the same experience to you with excellent exhibition booth construction service.
SDragon is always eager to integrate new trends into exhibition booth designs. We will provide you with the most trending booth design and technologies.
We have 2 services that you can consider to save time and money: Upgrade booth and Storage & Reusing. These 2 services will make the most out of your available resources, cutting the needed budget significantly.
We hope that this article helped you understand the concept of the 4 latest trends in constructing exhibition booth. If you want to have the most trending booth at Vietbuild HCM 2024, contact us via the information below.
SDragon Vietnam Co., Ltd.
Address: Ba Dinh Building, No. 19 Le Thanh Nghi, Bach Mai Ward, Hai Ba Trung District, Hanoi | 283 Nguyen Thien Thuat, Ward 1, District 3, Ho Chi Minh City
Phone: (+84) 24 62888396 (HN) | (+84) 28 3930 6105 (HCM) | (+84) 97 505 9989 (Hotline)
Email: maianh@sdragon.com.vn
Website: www.sdragon.com.vn